An Introduction to Norwegian Cruise Line

Freestyle cruising across Europe in 2026

No fixed dining times. No dress codes. Just total freedom at sea.

Norwegian Cruise Line breaks the mould with a relaxed, modern style.

The Brand

Why Agents Love NCL

Ideal for  Multi-gen families, first-timers, couples, and groups who want fun, variety, and a bit of everything.

Smart pricing. Flexible product. Huge choice.

Focus on Europe

In 2026, NCL brings its signature Freestyle cruising to Europe’s top ports — from the Greek Islands and Amalfi Coast to the Baltics and British Isles.

Big ships. Big choice. Big value

Who It’s For

Families looking for flexibility

Couples who want casual luxury

Solo travellers with no single supplements

Groups that want choice and fun onboard

NCL is the “no-stress” cruise for your flexible, fun-loving clients.

Signature Features

Freestyle Dining with up to 20 venues

Award-winning entertainment (like Beetlejuice & Six)

No formal nights — ever

Incredible kids’ clubs and solo studios

Optional packages for drinks, Wi-Fi, excursions

Norwegian Viva

Sailing the Mediterranean in 2026

Brand new ship with a sleek, upscale vibe

Ideal for couples and premium first-timers

Norwegian Prima

Based in Northern Europe and the Baltics

Stylish design, spacious feel, and great for scenic sailings

Perfect for guests who want something fresh and modern

Norwegian Epic

Mediterranean fun with huge capacity and lots of variety

A hit with families and groups — tons of dining, entertainment, and flexible cabins

Agent Tip

Pitch NCL as the perfect “in-between”: more freedom than premium lines, more polished than entry-level.

Use the Free at Sea upgrades to tailor the offer.

Start Selling Now

NCL’s 2026 Europe programme is live.

Log your bookings with Club JTA and enjoy exclusive rewards.